Plans from your real campaigns
AI reads your live products and campaigns, so posts promote real offers rather than invented ones.
AI social media outreach on every major platform
Keep every social channel active without writing every post by hand. eComChannels uses AI to plan content from your live products and campaigns, writes copy for each platform, and publishes once your team approves.
Features
Copy for each platform
Each post gets its own version per platform: length, tone, hashtags and format suited to Facebook, Instagram, TikTok, LinkedIn and the rest.
Approval before publishing
Every post is a versioned draft that a person approves before it is published.
Content calendar
See what is planned, approved and published across every account in one calendar.
Product images ready to use
Posts draw on the product graphics already approved in eComChannels.
One place for every account
Manage brand accounts across platforms from the same system that runs your orders.
Manual work compared with AI social media outreach
Example: 20 posts a month on 9 social platforms (180 platform versions).
| Manual / traditional tools | eComChannels AI | |
|---|---|---|
| How | Writing and scheduling in each platform’s own tools | AI social media outreach |
| Time | 15 minutes per platform version: about 45 hours a month | 2 minutes per platform version: about 6 hours a month |
| Effort | Write, resize and schedule a separate version of every post for each platform. | AI writes each platform’s version from your live products and campaigns. A person approves and it is published. |
| Staff cost | about A$1,580 a month | about A$210 a month |
Saves about 39 hours and about A$1,370 of staff time a month, about 87% less time.
Illustrative estimates for a typical retailer, using the task times shown and staff time at A$35 an hour including super. Your results depend on your range, channels and team. The eComChannels subscription is not included; all products are currently on a 30-day free trial.
Work out your own savings
1. Choose the work
2. Set your volume
Manual: Writing and scheduling in each platform’s own tools. eComChannels: AI social media outreach.
Manual / traditional tools45 hoursA$1,580 a month
eComChannels AI6 hoursA$210 a month
You save every month39 hours and A$1,37087% less time. Over a year: 468 hours and A$16,380.
Estimates use the task times in the comparison tables and the staff cost you enter. The eComChannels subscription is not included.
Social platforms
- Facebook
- Instagram
- TikTok
- YouTube
- LinkedIn
- Pinterest
- X
- Threads
RedNote (Xiaohongshu)
The research behind AI social media outreach
Why it moves the numbers
Social media accounts for 11% of Australian online sales, and 67% of businesses now sell through social platforms.
IT Brief Australia, reporting PayPal eCommerce Index 2026, 2026Australian social commerce reached $4.9 billion in 2024 and is expected to grow to $8 billion by 2029.
Australia Post, eCommerce Report 2025, 2025Three in five Australian shoppers have made a purchase on social media, and 53% say it could become their top shopping destination by 2030.
DHL eCommerce, Clicks, carts & conversions in Australia, 2025More than 58% of Australians use social media for brand and product research, close to search engines (62%) and well ahead of brand websites (37%).
We Are Social, Digital 2025 Australia, 2025Independent studies, linked to their sources. All research findings.
Guides on ai social media outreach
AI Content Calendars for Retail Social Media: A Practical Guide
How online retailers can use AI to plan and draft a consistent social media calendar across channels, keep humans in control and avoid the trust pitfalls.
Facebook and Instagram Shops for Australian Retailers in 2026
Meta moved Facebook and Instagram Shops to website checkout. How Shops, product tags and Shops ads work now and how Australian retailers make them sell.
Influencer and UGC Marketing for Australian Online Retailers
How Australian retailers can use creators and customer content to drive discovery and sales, stay compliant with ACCC rules and measure what actually works.
Questions about AI social media outreach
Which social media platforms does eComChannels support?
Facebook, Instagram, TikTok, YouTube, LinkedIn, Pinterest, X, Threads and RedNote (Xiaohongshu).
Does AI post without approval?
No. AI drafts and schedules posts, and each one is approved by a person before it is published.
Other eComChannels products
- AI listing optimisation: AI already trained on each marketplace’s listing rules writes titles, bullet points, descriptions and attributes, and your team approves them before they go live.
- AI graphics: AI already trained on every marketplace’s image rules produces product images, infographics and lifestyle shots, with one approval per image set.
- AI auto shipping: Book Australia Post, StarTrack, CouriersPlease and Allied Express from one screen, with labels, manifests and tracking sent back automatically.
- Order management (OMS): One queue for every order and one stock figure for every SKU, across all your marketplaces and stores.
- Finance auto reconciliation: Match every marketplace remittance and settlement to the orders it pays for, with fee rules, exceptions and finance reports.
- Branded storefronts: Your own fast, search-friendly web store, with products, prices and stock fed by the OMS.
See eComChannels in action
Book a live demo and our team will walk you through the products using your own channels and workflow. All products are currently available on a 30-day free trial.